The most promising E-commerce in Southeast Asia
Here are some statistics to prove it:
Smartphone penetration in the country is around 63%. This fact is closely connected with an increase in online purchases. Today, more than 61 million of Vietnamese are active smartphone users.
- The forecasts claim that 70.1% (71 million) of Vietnamese will shop online by 2025. It is nearly 17% more than present numbers (53%).
- It is expected that annual growth rate of Vietnamese e-commerce market will equal 6-7% until 2025. According to a research conducted by Facebook and Bain & Company, Vietnam will be the fastest-growing e-commerce industry in Southeast Asia by 2026. It is also expected that its e-commerce Gross Merchandise Value (GMV) will be around 56 billion USD, which is 4.5 times more than it was in 2021. So it is considered as extremely perspective and promising area for business development.